Lessons learned: Tips for using video in e-learning

In June 2021, I was invited to join a speaker series coordinated by the Association for Talent Development’s (ATD) Central Pennsylvania and Pittsburgh chapters. The 4-part series covered different topics related to e-learning.

In my session, “(Bad) Video Killed the L&D Star,” I shared some of my own learnings and experiences related to using instructional videos in e-learning. The recording hasn’t withstood the test of time, unfortunately. I regret not having captured my own. Lesson learned!

While the video isn’t available, it still seems worthwhile to commemorate the presentation with a post!

Session description

To quote the Buggles: “Video killed the radio star.” Radio stars aren’t the only ones at risk! A bad video can kill even the greatest learning and development (L&D) rock star. Now, if you’re thinking, “That’s a bit overdramatic…” well, you’re right.

Bad videos might not kill you, but they certainly CAN derail an e-learning—or ANY form of learning. Don’t let it happen to yours! Join this session for tips that will help keep your videos polished.

We’ll start with a discussion on when to use video (and when not to). Sometimes it’s a no-brainer, but other times it’s not so clear. Maybe it’s what your stakeholders want, but it’s not necessarily what your learners need. Maybe it’s a nice-to-have, but not a must-have. No matter what: you need to be certain that it’s worth the effort to produce.

After we cover use cases, we’ll delve into some best practices for designing and implementing videos. Video production is an art form itself, distinct from the L&D world. Though we couldn’t possibly come close to addressing every aspect of creating videos in forty-five minutes, we’ll have plenty of time to uncover some best practices for making them accessible, engaging, and future-proof.

Before we conclude, we’ll briefly discuss three video production tools: Camtasia, Kaltura, and Vyond. These are three of countless production tools, each offering a different capability for your DIY videos, SME-produced content, and animations.

Session objectives:

  • Identify use cases for video in asynchronous or hybrid learning
  • Discuss best practices for video in asynchronous or hybrid learning
  • Discover common tools for producing videos

Presentation

Download this file to view the speaker notes, or just peruse the slides.

Inspiration

I’d be remiss if I didn’t take this opportunity to honor my thematic inspiration for this session: The Buggles!